Lead Generation Services for Insulation Contractors
At Seal & Scale, we understand the challenges of running a home service business in a competitive market. Many insulation and weatherproofing contractors have tried and failed with unreliable lead services, like Thumbtack or Angie’s List, or with agencies that focus on just one marketing channel. It’s frustrating—and ultimately, it doesn’t get the job done.
Lead Generation Services for Insulation Companies
We do it differently. Our multi-channel approach ensures that you don’t just get leads—you get exclusive, high-quality leads that convert. Here’s how we help insulation and weatherproofing contractors like you grow your business.
Our Multi-Channel Lead Generation Strategy
We take a proven, multi-pronged approach to lead generation that accelerates growth and builds a reliable customer pipeline.
Here’s how we make it work:
Google Ads
We run hyper-targeted campaigns to get your insulation and weatherproofing services in front of homeowners actively searching for solutions. When someone searches for services like “crawlspace encapsulation” or “spray foam insulation near me,” we make sure your business is right at the top.
Facebook Ads
With our scroll-stopping video ads, we focus on generating attention from local homeowners. We highlight the energy savings, comfort improvements, and long-term benefits your services provide. These highly visual, targeted campaigns lead to booked estimates—not just random clicks.
Local Service Ads
We use platforms like Google Local Services to place your business at the top of local search results. Homeowners searching for contractors in their area will see your services front and center, boosting your chances of landing exclusive leads.
SEO for Long-Term Growth
While paid ads bring fast results, SEO ensures your business continues to gain organic visibility. We optimize your website with the right keywords, focusing on local searches to ensure consistent traffic and long-term customer acquisition.
Why Seal & Scale’s Lead Generation System Works
- Exclusive Leads, No Bidding Wars: Unlike lead providers like Thumbtack or Angie’s List, we don’t share leads with your competitors. You receive exclusive, high-quality leads that are more likely to convert into customers.
- Quick Wins + Long-Term Strategy: We focus on getting results fast with paid ads while building your long-term presence through SEO and social media. This balanced approach ensures that you start seeing returns quickly and continue to grow your business steadily.
- Targeted Local Marketing: We target leads based on specific geographic areas, ensuring your ads reach the right homeowners at the right time. Whether you’re targeting a specific city, zip code, or neighborhood, our ads are laser-focused on your ideal customers.
- Data-Driven Results: We don’t guess what’s working—we test, track, and optimize campaigns for maximum performance. Our lead generation system is designed to improve every month as we gather data and refine our approach.
What You Can Expect:
At Seal & Scale, our approach to SEO is built around your business goals and the unique needs of your customers. We create customized SEO strategies that attract more of the right leads, so you can start booking more estimates and closing more deals.
Here’s what we do to get your business ranking:
More Qualified Leads
Our campaigns focus on attracting the right homeowners—those who are actively looking for your services. We ensure you’re seen by people who need crawlspace encapsulation, insulation, and weatherproofing, and who are ready to take action.
Faster Conversions
We create ad copy and landing pages that clearly highlight your value proposition, addressing common pain points like energy loss, moisture buildup, and structural issues. The result? More homeowners booking estimates after seeing your ads.
Real-time Optimization
We monitor your campaigns closely, optimizing them every week to ensure the highest return on investment (ROI). Our goal is to continually improve lead quality and cost-efficiency so you can get the most out of your ad spend.
Ready to Grow?
Let’s work together to build a custom lead generation strategy that will drive new business and grow your customer base. Book a call today to get started and see how we can help you generate high-quality leads that convert into booked estimates.